Monday, 18 May 2015

Mobile Games

The Easy Access of Games: Mobile Games

The availability of games has been a major cause of the addiction to gaming. This is due to the ideology of having a source of entertainment where ever, whenever you go. But how is this possible. The answer to that is simple. Mobile games. The market for mobile games is on the rise. 


Mobile game have spread into society like a plague, as people from all generations, all cultures and nationalities begin to shift towards new technology (in this case smart phones). Smart phones now days have almost become a necessity in day to day life. Smart phones have become an addiction of their own. With this addiction hides another. No one can deny that, no matter how much we don't want to having been addicted to a certain mobile game at some point. Whether it be Candy Crush, Angry Birds, Flappy Birds or Clash of Clans, we have all at some point had become obsessed. But why? That answer is simple. Because it's easy too. With mobile games the ideology of gaming has completely changed. Instead having to go home to play on a console, people can just open an app on their phones where ever they are. The limitation of "place" disappears. Games also are place in the open sort of way, where the market can be limitless.  Mums, dads, children. No matter who you or they or we are, as long as a smart phone is available we can access it.

Games also require less to satisfy people. Most mobile games relinquish the need for deep story or innovative game play. This is obvious. However instead they oversimplify their games mechanics. And do you know what, we love it! Though this simplicity no one can feel alienated. No need to bring though or skill but mindless fun or time wasting. This is the formula of modern day mobile games. Easy game =fun=addiction=money.



The expense is also taken away and then brought right back. It is easy to see why people are so keen on mobile games, as it is clear the wallet has a mind of its own. Mobile games first appear to be free but hidden beneath hides every businesses intentions. Money. Free to play games are common on smart phone, with extra charges only added with additional "content" or "continues". These are cheap ways to make money but addiction to these games have made millions. For example King the developers of the internationally recognised game Candy Crush have made over $1.5 billion in revenue. The not so child friendly animation, has also shown this in their episode Freemium Gaming, parodying the nature of gaming addiction and mobile games.

Simple, fun and addictive. The motto of ever

-Alex

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